FastCompany RSS

switch

What CSR and Nonprofit Leaders Are Reading - Part IV

Following up on last Sunday's recommendations for holiday gifts and your own reading list, here are additional ideas from CSR and nonprofit leaders.READ»

What CSR and Nonprofit Leaders Are Reading - Part III

While you choose your holiday gifts, and also plan for some personal reading time, you might be interested in book recommendations from CSR and nonprofit leaders.READ»

The Fundamental Attribution Error: It's the Situation, Not the Person

Sometimes what looks like a problem with a person is really a problem with the situation. Let me tell you the story of a woman named Amanda who worked for Nike in Vietnam. She traveled a lot, and when she got ...READ»

LEADERSHIP   |  Comment

Why Change Is So Hard: Self-Control Is Exhaustible

You hear something a lot about change: People won’t change because they’re too lazy. Well, I’m here to stick up for the lazy people. In fact, I want to argue that what looks like laziness is actually exhaustion. The proof comes from a psychology study that is absolutely fascinating.READ»

LEADERSHIP   |  Comment

Dan Heath: Want Your Organization to Change? Put Feelings First

When we want people to change, we try to teach them something. We think if my Dad just understood the health complications obesity causes, he’d eat healthier. Or if my teenager just understood the danger of ...READ»

Quantum Computing Gets a Step Closer With Seven-Atom Transistor

Quantum computing just got a little bit closer, after an Australian team of researchers unveiled a seven-atom transistor. Measuring just four billionths of a meter and embedded in a single silicon crystal, it acts as a switch on a ...READ»

LEADERSHIP   |  Comment

Switch: Shrink the Change With One-Minute Praisings

What do you dread at work? Maybe it’s filling out expense reports. Making a cold call to a new lead. Giving a performance review to your employee Chester, who’s prone to tearing up at the first hint of ...READ»

LEADERSHIP   |  Comment

Dan Heath: How to Find Bright Spots

Let’s say your kid comes home one day and shows you this report card. Anything jump out at you? Well, if you’re like most parents, all you really see is this. And you’d hire a tutor, and your kid would ...READ»

LEADERSHIP   |  Comment

Dirtiest Hotels of 2009: A Lesson in Sparking Curiosity

I got a broadcast email one day from TripAdvisor. I was just about to delete it when I noticed the subject line: The Dirtiest Hotels of 2009. That gave me pause. I read some of the quotes from people who’d ...READ»

The Mighty Statistic: How to Make Numbers Stick

I want to tell you about a statistic that changed my life and afterwards give you some thoughts about making your own data more life-changing. The stat was authored by my colleague Charles Fishman at Fast ...READ»

Made To Stick: Snapple, the KKK, and Making Ideas Credible

How do you get people to believe your ideas? Well, there’s something we can learn from really sleazy ideas that catch on. For years, Snapple struggled to fight rumors that it supported the KKK. The idea was ...READ»

Made To Stick: Presentations That Stick

How do you avoid that bullet-riddled PowerPoint presentation that everybody loves to hate? Here are three ways (presented without bullet points).READ»

Want to Motivate People? Get Them Out of Maslow's Basement

About 10 years ago, my brother Chip ran a study on what motivates people, and I want to run it on you now. So imagine that a company offers employees a $1,000 bonus if they meet certain performance targets. ...READ»

DAN HEATH   |  Comment

Jared: The Power Story

What's more interesting, that Subway offers seven sandwiches that are under six grams of fat or that those sandwiches helped a guy with a 60-inch waist get off the fast track to heart attack station? Answer: The story of Jared, of ...READ»

DAN HEATH   |  Comment

Making Strategy Simple

How do you talk about your business's strategy so that your employees get it? Well, you've probably heard the phrase "Keep it simple, stupid." And often the subtext of that is: "Keep it simple, because your people are stupid." ...READ»

How to Write a Mission Statement That Doesn't Suck [Video]

I want to show you why most mission statements are so terrible. Let's say you founded a pizza parlor. And your first idea for a mission statement is something like this: "Our mission is to serve the tastiest damn pizza in Wake ...READ»

Voodoo Doughnut: Getting Noticed in a Crowded Market

You probably compete in a crowded marketplace. You might have to compete with bigger companies who have more established brands. So how do you stand out? Let's take some inspiration from a shop called Voodoo Doughnut in Portland. READ»

How to Sell New Innovations Without Killing the Excitement

So you've got a great innovation on your hands--a new product or service that is going to change everything. Well, soon you'll face your first battle: How to explain the thing. If it's new, it's going to ...READ»

Don't Fix Problems, Scale Up Success

This article reviews Chip and Dan Heath's "Switch."READ»

SWITCH   |  Comment

Switch: Don't Solve Problems--Copy Success

An exclusive book excerpt by Fast Company columnists Chip Heath and Dan Heath, best-selling authors of Made to Stick.READ»