If you need to tip a street busker with your smartphone, find a parking space, or see how long it will be before you can get a seat at Galatiores, New Orleans' tech leaders have made sure there's an app for that.
That amount, said CBS head Leslie Moonves, with a wolfish grin, is around "five or six million." But do you want to hear what some of the sponsors have in store for viewers on February 3?
Which ads from recent Super Bowl history are embedded deep in the fabric of pop culture and the creative departments at ad agencies? And which spots from this year could top them?
Advertising is always big business at the Super Bowl. Now companies like GM are working with Facebook, Twitter, iPhones, and Androids to make it even bigger.
Super Bowl XLV is now in the history books. 2011 is the year that the Green Bay Packers reclaimed the NFL Championship. And, it is also the year that now holds the record for the most viewed television broadcast of any kind in U.S. history, attracting an audience of over 111 million viewers.
We're still savoring Green Bay's victory in Super Bowl XLV over the Pittsburgh Steelers (sorry Steeler fans). So we're pretty thrilled to bring you today's infographic of the day, a stunning new poster by Chartball which summarizes the Packers's miraculous season.
Simply put, we can't think of anything that's been left out here:
Companies can benefit by thinking about how NFL coaches prepare their teams. Many companies think of the launch as the moment when they tell the world about their new product, the equivalent of a Sunday afternoon football game. Except in business, success is based on hitting sales targets and not scoring points.
