The topic of design has generated a lot of buzz lately--so much, in fact, that some suggest that the renewed interest in all things creative is a passing fad. Not exactly. If we let history be our guide, we'll see that there's a ...READ»
Design thinking is currently an "It" concept, the topic of countless books and blogs and conference panels. While it can mean a lot of different things to different people, for me, design thinking is a methodology, a tool, ...READ»
If everyone else is selling apples, you should be selling apple pie. If everyone else is selling apple pie, you should be selling apples. By aggregating or disaggregating things, you can step away from direct comparison with your ...READ»
In 2005 Ryan Dienst and his team were coming to a painful realization. The medical imaging device company they founded three years ago was in the wrong business. Global Medical Imaging (GMI) had built up a healthy revenue stream ...READ»
The Secret That We All Forgot
Marketing is about building an incremental, long term relationship that lasts. So why do most businesses have a giant sign in their window that says "prostitutes wanted"? That's right. They ...READ»
My 3-year-old son kept running up to a big boulder in our back yard. He wanted me to chase him; he wanted to play. Two minutes earlier we had a completely different plan in mind – two minutes earlier he was immensely excited about ...READ»
Every week I
share a few stratagems to help inspire my readers. But if you’re not familiar
with my books, Hide A Dagger Behind A Smile and The Way of Innovation, then you
probably find the stratagems interesting but not ...READ»
