Those of us in the daily grind of advertising work in brands all day; brand personality, brand voice, brand building, brand positioning, brand equity, yadi yadi yah. But in all the day-to-day monotony, how often do we remember the ...READ»
After months of rumors, AT&T [NYSE:ATT] is finally making good on its promise of providing free WiFi to its iPhone customers at the company's 17,000 hotspots nationwide. The telecom giant released a statement this week ...READ»
‘StarBUCKS’ Status. What is the cost of cool? And are you willing to pay the price?
I got the inspiration for this blog in the Minneapolis airport this
weekend. As I went from gate F14 to A6 I saw ‘StarBUCKS.’ I stopped ...READ»
In his blog post "The Gift of Starbucks", Donald Converse talks about his admiration of Starbucks and shares some anecdotes supporting his positive feelings for the coffee giant. This happy, shiny word of mouth endorsement ...READ»
Starbucks’ store around the US will close today at 530PM local time to “conduct a nationwide education event, designed to energize partners and transform the customer experience.” Stores with evening hours will re-open at 9PM ...READ»
Kudos to Starbucks.
For three hours today, all 7, 100 Starbucks stores will be closed for barista training.
Granted, I do not like the taste of Starbucks coffee, but in a time when customer service seems to be at an all time ...READ»
