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Crisis Media Preparation - 6 Crucial Rules

This week has been rife with examples of organizations that have had a rough go in the media. The week began with the social media storm surrounding GreenPeace, Sinar Mas and Nestle, playing out on Nestle’s Facebook fan page. ...READ»

Fear Public Speaking?

Unfortunately, no matter how many books, courses, DVDs, websites or snake oil salesmen promise to “cure” you of your fear of public speaking, it is never that simple, or that easy.READ»

5 Steps: Take the "Mess" out of the Message

Politics 101 - Define yourself before your opponent has an opportunity to define you.This simple rule applies to message development and messaging as well.  Define your message before your opponent/the opposition can define your ...READ»

How to Communicate with Teenagers, Pt. II

As a teenager, I still have vivid memories of rushing home from wherever I was to see if my latest crush had called and left a message. Times have changed. Teenagers today don’t have to wait by the phone or check an answering machine — they might get a text or call ”on the cell” immediately after the school day ends. The point is, just as the frame of reference of a teen today is significantly different than that of a teen a decade ago, so are the outlets that teens use to communicate. READ»

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How to Communicate with Teenagers, Pt I...

When you figure it out, please tell me. In all seriousness, in order to effectively communicate with someone, you need to have a basic understanding of that person’s frame of reference. Through extensive lecturing at high schools and universities (as well as my niece torturing me by continuously friending and de-friending me on Facebook) it is very clear that the experiences for a teen growing up now is very different than it was for me. How different?READ»

Crisis Communications 101

Monday and Tuesday were voluminous with brewing crises — one of the biggest political party switches in history, a new potential pandemic, and a decision to fly Air Force One over Ground Zero — all offered valuable, and ...READ»

Susan Boyle - 5 Public Speaking Lessons

Susan Boyle’s performance on Britain’s Got Talent has the world abuzz and has generated name i.d. and popularity for Ms. Boyle that any politician, public figure or CEO dreams about (aside from the current President, in a good ...READ»