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Want To Create A Great Product? First, Forget "User Friendliness"

BY Robert Hoekman, Jr. | 10-25-2011 | 12:19 PM | USER-FRIENDLY

There they were again. In the “tactics” section of the strategic brief for my client's new project were two headings I'd seen many times before. User-friendly and intuitive. They're common enough goals. No one could blame the ... READ MORE›