social media

How to Put Your Business in the Right Social Media Circles and Make Them Work

BY Peter FasanoThu Sep 24, 2009 at 2:43 PM

You wouldn't open or expand your business before hunkering down to research the right location, appropriate merchandising, and demographics. You'd also take pains to understand the purchasing habits of your customer. What about your ...READ»

BUSINESS | Comment

Social Media & the Beatles are Just a Fad

BY Chris YatesWed Sep 23, 2009 at 10:13 PM

Social Media the main concern is ROI. How do you measure that? http://www.huddleproductions.com/?p=316READ»

BUSINESS | Comment

Push vs. Pull Marketing

BY Chris YatesWed Sep 23, 2009 at 9:53 PM

Marketing is changing because of new media. READ»

BUSINESS | Comment

Push vs. Pull Marketing

BY Chris YatesWed Sep 23, 2009 at 9:52 PM

Marketing is changing because of new media. READ»

INFO GRAPHIC | Comment

Infographic of the Day: Balancing Your Media Diet

BY Kelsey KeithWed Sep 23, 2009 at 5:01 PM

The USDA's classic food pyramid is the gold standard for dietary intake; what happens if we apply the same rubric to our media consumption? READ»

SOCIAL MEDIA | Comment

7 Questions for Integrating Social Media in Marketing Strategy for Non-Profits

BY Shalini BahlMon Sep 21, 2009 at 11:52 AM

Many people are using social media tools without clearly understanding why it is important and how it contributes to the overall marketing strategy of the organization. This article lists seven questions you need to ask when developing your social media strategy. You can use social media to convey your authentic voice and build authentic relationships, if the social media strategy is integrated with your marketing strategy. READ»

BLOGGING | Comment

Interbrand’s 2009 Best Global Brands: Coke #1, Google Rising

BY David CapeceMon Sep 21, 2009 at 9:48 AM

Coke remains the most powerful “syrup turned secret formula” in the world. Remarkably, a small beverage company from the 1800s turned into and sustained itself as a global icon. Interbrand, which just released its annual list of top 100 brands, declares Coke the #1 brand for 10 years running. Its brand value of $68 billion is the majority of its $128 billion enterprise value. The big gainer on this year’s list is Google, which rose 25% to…READ»

TWITTER | 1 comment

How to Tweak Your Twitter Layout for Maximum Influence

BY Kelsey KeithMon Sep 21, 2009 at 9:45 AM

Online design manual Smashing Magazine is the in-house programmer, proofreader, and creative director you never had. Sure, most internet users know how Twitter works--140 characters, retweet, follow, and so on. But a craftily designed ...READ»

BLOGGING | 1 comment

Top 5 SEO Marketing Tips

BY David CapeceMon Sep 21, 2009 at 7:58 AM

SEO is a powerful tool to increase brand visibility and presence on the web. As the Internet is now a primary source of information and goods, it only makes sense to be as visible as possible in order to attract and meet the needs of your customers. There are many ways to approach SEO efforts, and it can be difficult for businesses just starting out. Luckily, there are many resources available to assist in SEO efforts, especially for small businesses. In this week’s top five we’re providing…READ»

BLOGGING | Comment

Relationships and the Art of Selling

BY David CapeceFri Sep 18, 2009 at 7:31 AM

Today, selling skills are increasingly important for everyone and can provide advantage in finding jobs, partnering, and even in dating. Have you ever stopped to wonder what makes a good sales person? Is it the good looks and charisma? Superior golf skills? The confidence to convince others? The ability to extract extra dollars through intense negotiations? Yes, all of these attributes are helpful in selling. But there’s more to selling than…READ»

SOCIAL MEDIA | Comment

Relations Sales

BY Robert CornishThu Sep 17, 2009 at 10:21 PM

This week I was interviewed for a press release that is going out about our agency and while I was being interviewed I thought of the fundamental difference between successful use of a new media PR strategy using social media and ...READ»

SOCIAL MEDIA | 3 comments

Social Media Marketing for Non-Profits

BY david heitmanThu Sep 17, 2009 at 6:38 PM

Chances are, you—or certainly your kids—have a Facebook profile. Perhaps you’re one of millions of Twitter users, following or being followed by others on this fast-growing micro-blogging site. Once the provenance of college ...READ»

BLOGGING | Comment

Relationships and the Art of Selling

BY David CapeceThu Sep 17, 2009 at 10:55 AM

Relationships and the Art of Selling Today, selling skills are increasingly important for everyone and can provide advantage in finding jobs, partnering, and even in dating. Have you ever stopped to wonder what makes a good sales person? Is it the good looks and charisma? Superior golf skills? The confidence to convince others? The ability to extract extra dollars through intense negotiations? Yes, all of these attributes are helpful in selling. But there’s more to selling than…READ»

BUSINESS | Comment

Customers Passionate?

BY Chris YatesWed Sep 16, 2009 at 4:39 PM

Are your customers passionate? If so why and if not then how come?READ»

HUDDLE PRODUCITONS | Comment

Google Yourself

BY Chris YatesWed Sep 16, 2009 at 4:28 PM

Have you ever Googled yourself? READ»

BUSINESS | Comment

YouTube Videos increased Sales 500%

BY Chris YatesWed Sep 16, 2009 at 11:49 AM

How to create a viral marketing campaign with YouTube. Any business can have a YouTube channel and market their company all it takes is some creativity.READ»

BLOGS | Comment

Social New, Now & Next: The Baltimore Marathon on "Social Media Steroids"

BY Lena L. WestWed Sep 16, 2009 at 12:43 AM

I'm always interested in organizations that are taking the use of social media to the next level. And, Corrigan Sports qualifies. They plan to use some latest social media hotness, R2iSMASH, to showcase the Baltimore Marathon on Oct. 10.READ»

BLOGS | 1 comment

Helping Companies Take on "the Cloud"

BY Lena L. WestTue Sep 15, 2009 at 11:39 PM

More and more companies are diving into cloud computing, but there are security, quality and scalability concerns. That's where Sonoa Systems comes in.READ»

BLOGGING | Comment

The Re-Emergence of Entrepreneurship

BY David CapeceTue Sep 15, 2009 at 7:33 AM

The current recession has brought about many buzzwords in the media; recession-proof, recessionista, and the great recession are just some of the many words that have been thrown around in news stories and blogs over the past year. Countless articles have been published inquiring about what people are doing now, when the job market is at its worst. Some people continue their schooling, others stay locked into jobs they can’t stand. One topic that hasn’t…READ»

BLOGGING | 1 comment

Top 5: Innovative Brand Logo Designs

BY David CapeceMon Sep 14, 2009 at 6:58 AM

A brand’s logo is possibly the most defining aspect of the brand itself. We have come to equate a single logo with an entire brand’s mission and purpose. Graphic designers call making logos “visual identity” projects, because they are essentially creating the identity of the brand and the people behind it. There are some obvious examples that are always circulating—Nike’s…READ»

LON SAFKO | 5 comments

Social Media Video Success: Flying Chips & Sandwich Defamation

BY Lon SafkoMon Sep 14, 2009 at 12:07 AM

The first of two social media marketing video successes I'd like to discuss here is the "Will It Blend" phenomenon. This story is about Tom Dickson, the President of a company called BlendTec out of Orem, Utah. When you see the video ...READ»

MARKETING INNOVATIONS | 5 comments

Fast Company's Most Innovative Marketing Expert Blogs, Part II

BY Lynne d JohnsonSun Sep 13, 2009 at 2:08 PM

Marketing has changed. We're in the age of one-to-one marketing, where the customer actually has a role in shaping the messaging for your brand. Social Media--blogs, Twitter, Facebook, wikis, user-generated tools--have given her all ...READ»

BLOGGING | Comment

The Hidden Potential in Apple’s App Genius

BY David CapeceFri Sep 11, 2009 at 7:04 AM

This year’s Apple “Rock and Roll” conference welcomed the return of CEO Steve Jobs. Rumors had been swirling for weeks prior to the event regarding the next Apple innovations. While the largest announcements to come out of the keynote address—a camera on the iPod nano and a new version of iTunes—one announcement that has made Apple fans especially excited is the addition of Genius for the Apps store. We'll discuss the hidden potential in this new Genius...READ»

BLOGGING | Comment

Effective Leadership Strategies for Chief Operating Officers

BY David CapeceThu Sep 10, 2009 at 12:26 PM

As a c-level executive, the Chief Operations Officer is expected to be involved in the day-to-day operations of a company. Companies large and small have a chief operations officers in some capacity. The following advice for would-be and established COO’s…READ»

INTERNET | 4 comments

Report: How Twitter Buzz Is Built

BY Chris DannenTue Sep 8, 2009 at 9:28 AM

It's not how you think. A Boston research group called the Web Ecology Project has analyzed 12 of the service's most popular users over the course of a 10-day period, in order to understand how influence works on Twitter. The result ...READ»

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