RSS

social media marketing

BLOGGING   |  Comment

Tiger Woods is Right

This is a private matter and I want to keep it that way. Although I understand there is curiosity, the many false, unfounded and malicious rumors that are currently circulating about my family and me are irresponsible. – ...READ»

BLOGGING   |  Comment

Message Development 101

Developing and communicating an effective message is not easy. That being said, I have always found three questions to be extremely useful in the identification and development of a message:1. What am I/are we trying to ...READ»

BLOGGING   |  Comment

Entrepreneurs Behaving Badly...

Breaking news….If you are a startup pursuing funding, you have more in common with a politician or athlete caught behaving badly then you might think. READ»

Predictions and Trends for the 2010 Holiday Shopping Season

Holiday shopping isn’t what it used to be. Long lines, early bird sales and throwing elbows are still involved, but thanks to social media, consumers can get a lot of the legwork done before ever reaching a store. Since the advent ...READ»

ADVERTISING   |  Comment

Experience Design will drive branding strategy

The Consumer-Brand Interaction cycle consists of many multi-layered and iterative phases. This article is a conversation starter on how experience design can help define the overall branding strategy and its impact on each ...READ»

BRANDING   |  Comment

NIGERIA'S BRANDS AND SOCIAL MEDIA, CONTENT MARKETING

As a frontline Nigeria’s social media advocate, blogger in Branding, Public relations and social media category whose blog has earned international recognitions  which includes Top 100 Branding blogs in the world as well as Top ...READ»

The Who or What and the How of Change Agents

What makes something a "change agent?" One is that which is propelled by the desire to develop better methods or tools. The drive to change may come from the outside in, as a response or a result of situations or circumstances the agent finds himself in. It may also come from the inside out, like a person’s inner desires or aspirations. However, change agents are not limited to people. Technology itself is another change agent factor.READ»

Kenan Samms
SEO   |  2 comments

SEO & Social Media: The PB&J of Web Marketing

Search engine optimization and social media marketing go together like, well, peanut butter & jelly. Find out how this powerful combination can increase your business's online visibility.READ»

Kenan Samms
LINKEDIN   |  1 comment

5 Marketing Tips and Tools for Making a Connection with LinkedIn

While Social Network Ad Sales Slow, LinkedIn Presents Marketers New Opportunities to Reach a Powerful DemographicREAD»

KARMA   |  Comment

Social Media - Karma is a MOFO

  Social Media A couple of months ago, I said to Guy Kawasaki on Twitter that, “Karma is a Mofo”. He tweeted me back and said, “That is a great quote. I am going to steal that”. Yes, I was totally stoked when I read that. ...READ»

Social Media is Not a Marketing Tool; It Is a Way of Life

by Jacob Morgan Marketers are getting so excited over the emergence of this new marketing tool (or medium) known as social media. All marketers have to do is join Youtube, Digg, and Twitter; add a bunch of friends, and start ...READ»

INNOVATION   |  Comment

Web 2.0 is a Result of Social Interaction not Technology or Marketing

by Jacob Morgan To be fair the idea for this post actually came from someone who commented on my blog (or whose comment I saw on someone else’s blog).  I tried to find the comment but couldn’t. Think about ...READ»

Testing Out My FastCompany Blog

One can never have enough blogs!  I am already writing for a sports blog and will soon be writing for a social media marketing blog as well. Hopefully setting up my FastCompany blog and beginning to use will open up new doors for ...READ»

Digital Media Spending, Strategy and Results - A long summer for media buyers and brand marketers

2008 has been a turbulent year for agency and brand marketers alike. With ad budgets pulled back but agency and brand marketing result expectations as great as ever, I've been spending a lot of my time on the road, addressing ...READ»

Syndicate content