I will be doing all my holiday shopping online this year. I have done the majority of my shopping online in the past few years, but this year I have decided it will all be this way. Some of the sites I have used are Amazon.com, ...READ»
General Motors should re-badge Saturn as "Uranus," with the slogan, "You Bet Uranus." The marketing possibilities are as endless as GM's stupidity.READ»
Think of the Motorola Sparrow as an iPhone for retailers. Equipped with a touch-sensitive back panel that keeps the screen free for viewing, the wireless prototype device integrates myriad existing technologies and features into a ...READ»
Last week, we saw a glimmer of hope that the promise of "retail strategy" may at long last rising above the level of a cruel contradiction in terms. I'm talking about the new strategic alliance between Procter & Gamble ...READ»
Wal-Mart is out with a fascinating presidential election poll of its female shoppers (a.k.a. Wal-Mart Moms) that reveals as much about Wal-Mart's fortunes as it does about Obama's and McCain's.
The poll of five battleground ...READ»
A tour of the FAO Schwarz flagship store in NYC should be mandatory for everyone who wants to understand the relevance of really good retail.
When last we left FAO, we left it for dead. Every single one of its stores was closed, ...READ»
The news that Liz Claiborne has closed all 54 Sigrid Olsen stores is sad indeed for Sigrid and the boomer women for whom her fashions were designed. But it was also a setback for those who see retail as less of a tactical tool of ...READ»
Economy Candy, on New York's Lower East Side, is not a huge store, but it creates a huge impression. It is actually rather narrow, although it is long and the ceiling is high. It feels like a warehouse and a small shop all in one ...READ»
For all intents and purposes, retail strategy is an oxymoron. Most marketers view retail as a tactic, not a strategy. They see it as a function of sales, not marketing. But those who understand the potential of a "retail ...READ»
How great would it be, without changing anything you're doing, to save everyday and earn while doing?
I saw an ad for My World Plus that described a valuable savings card along with the opportunity to earn an income. I've ...READ»
The next big thing in retail merchandising is here and it is ... nothing.
At least that's the thinking at the new Jil Sander Store in Soho, which, according to a story in Sunday's New York Times magazine section, is stone, cold ...READ»
If you have no idea what Shopper Marketing is, you're not alone. But you should know that Shopper Marketing is one of the hottest trends in marketing today, at least in the eyes of major consumer packaged goods companies such as ...READ»
As merchants go, it's hard not to admire ... Lord & Taylor.
Lord & Taylor? The old-fashioned department store? The place for frumpy ladies who lunch and tea? The retailer that was basically sold for parts to financier ...READ»
Earlier this week I was on the phone with a reporter from a local newspaper who was interviewing me about a piece of research I had conducted on "shopper marketing." The survey was done as a joint venture between my ...READ»
1988 - The shopping mall is a big hit. Suburban sprawl leads to malls in every corner you look. 2008 - As malls have fallen from favor (see deadmalls.com), new renovations spring up to make malls more of an entertainment ...READ»
Retailers seem to be cracking down on returns lately, and I don’t really blame them. I’m all for fairness if a product is defective, or the wrong size, but you have to draw the line somewhere. The customer isn’t right if ...READ»
Shouldn't it be "The Best Companies For Whom to Work?"
Whatever. Let's take a look at the companies making this highly-publicized list for 2008:
Number of publishers: Zero. That's unfortunate now, ...READ»
