Today Squidoo founder Seth Godin announced that his company would begin launching websites for major companies that collect social buzz--good and bad--from around the Web. In his blog, Godin says that these "conversations" are already ...READ»
So at the request of Valeria Maltoni and Connie Benson, I want to post with respect to my experience with Seth’s Triiibes project, but things have been frantic around here and I haven’t had time to hash anything out. I had been ...READ»
Social media - everything from Facebook to Digg to Twitter to Flickr - has been quickly snagging the attention of small business owners and employees of big companies across the world. The business applications for these tools are ...READ»
Are you outsourcing the most valuable aspect of your business? Or worse yet, not paying attention to it at all?
Technology has been replacing humans at work for many years. And
recently the remaining humans in American and ...READ»
Is the concept of the Big Idea dead in advertising? How much has the
internet and Web 2.0 specifically altered the fundamentals of the
industry?
In his 1983 book, On Advertising, master David Ogilvy held forth on the central ...READ»
Ok, 3-min rant on people that choose to put "MBA" after their names:
You're not impressing anyone.
If it's an issue of insecurity, see a therapist, buy a Corvette, or start working out - just do something ...READ»
I admit I used to poo-poo Seth Godin. In my business, that’s akin to
snubbing Jesus. But I never understood why so many marketers loved his
writing. I’d read Seth’s blog, caught him on several podcasts, and read his ...READ»
