RSS

Kenan Samms
AGENCIES   |  3 comments

Who Gets "It"? Most Agencies Don't

The division of left brain / right brain in marketing, sales and advertising is dead. Clients no longer appreciate, nor respect, the inability of agencies to follow traditional business practices, and be beholden unto ...READ»

Kenan Samms
ACCIDENT   |  Comment

Who Gets "It"? Travelers Insurance Does

I was in a car accident a few weeks ago, and like everyone that has that misfortune, I also was not looking forward to dealing with the insurance company. A little damage to the cars, but I tweaked my neck. All is well but I ...READ»

Discounting in slow markets

Should you offer lower prices to stimulate business in slow times...like we're in NOW? I've always been against discounting. I always recommend doing "buy three get one free" or "$100 off your second ...READ»

Kenan Samms
AMAZON   |  Comment

Who Gets “It”?: Salesforce.com Does

On the Internet, your process is your brand. Have a good process, and people will keep coming back to buy, read, interact. Have a bad process, and you need to re-think your business or communications goals. Amazon, eBay, GE, iTunes, ...READ»

BIG IDEAS   |  Comment

The Struggle in Thinking HUGE!

With my home base in the Midwest, I have had the privilege of working with local businesses with a few employees, and multi-billion dollar corporations.  One day I can be traveling overseas and the next day I can be meeting with a ...READ»

Selling into the Competitive Maelstrom

Little doubt exists in the mind of most business people that the days in which we live are perhaps the most turbulent of any in recent memory.  Truth is, any time there is a downturn in the amount of business activity available ...READ»

Syndicate content