Rules for Renegades

The Power of Positioning! Part 2

BY Christine ComafordWed Nov 18, 2009

Hi guys! Here’s part 2 of our Positioning Tool Be sure to do the exercise at the bottom to get the most you can out of this.READ»

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Striving vs. Striding

BY Christine ComafordTue Sep 1, 2009

Last week I spent a few amazing days with some of the most inspiring entrepreneurs I’ve ever worked with. They chose to invest their time and their money to work with me in a private mentoring capacity, and I, in turn, invest ALL of ...READ»

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Wanted: PEOPLE

BY Christine ComafordThu Aug 20, 2009

In today's economic climate, it is essential to have a seasoned team, a fast path to revenue, and a staged rollout plan. When it comes to the team, there are some absolute necessaries that you need to put in place. You have to ...READ»

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Don’t Put Yourself On Sale!

BY Christine ComafordWed Aug 19, 2009

In this tough economy, it is easy to think we have to put our products, our services, and ourselves ON SALE to beat our competition. Here’s my best advice on this… NEVER compete on price. Quite simply, it devalues ...READ»

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Illusions of Grandeur vs. Reality vs. Mind-Numbing Delusions -- Where Are YOU?

BY Christine ComafordFri Aug 7, 2009

The bottom line that we all have to ask ourselves is this: Are we creating a new and amazing illusion every day, moving toward our biggest and most inspiring lives and success stories, or are we being orphaned and crippled under mind-numbing delusions. THAT question is worth a good conversation with a mentor, eh?READ»

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Identifying Your Needle Movers to Create Financial Freedom!

BY Christine ComafordWed Jul 29, 2009

In case you’re new to tangible goal setting, “needle movers” are those two or three achievements that you (and your team) choose and pursue each month / quarter that will move your business forward from zero to 100 miles per hour (or from 10 to 40 mph, or 40 to 90 mph) -- you get the picture. Distilling your business to its essence is key here and is a MUST to create financial freedom and rockin’ success. Needle movers keep you focused on the actions that drive RESULTS. These allow you and your team and your company to stay hyper-focused and move forward FAST! READ»

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Leadership Rocks - But it Sure Ain't Easy

BY Christine ComafordTue Jul 28, 2009

If you own your own business, you’re probably a natural-born leader. Now that doesn’t mean that you show up every day in a new Tahari suit or Jimmy Choo shoes. Leadership can be messy, can lack glamour, and can get down and dirty at times. (So no matter what you’re wearing, keep a pair of beat up jeans in your desk for those roll-up-your-sleeves and dive in days.) READ»

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Headcount Can Mean LESS to Count

BY Christine ComafordFri Jul 24, 2009

Friends, don’t neglect the obvious. Full-time employees are expensive. Several roles can be filled by either part-timers or hourly contractors. READ»

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What Message Are You Sending?

BY Christine ComafordThu Jul 23, 2009

Every day we’re sending unspoken “press releases” telling people where we’re at, who we are, how we feel about them, and how we feel about life. What we're saying in these unspoken messages of tone and body language can speak VOLUMES.READ»

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Problems + Pain = Profit (Pay Attention to Spot Opportunities!)

BY Christine ComafordTue Jul 21, 2009

The world is one imperfect place. That’s the good news. Every day new messes are created that require someone to come in and clean them up. Opportunities are all around you: pay attention! Learn to listen to someone who’s in “business pain.” AND THEN explain why YOU are uniquely able to resolve their pain.READ»

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Building Emotional Equity through Reciprocity and Friendship

BY Christine ComafordFri Jul 10, 2009

Lots of people have a hard time asking for what they want; they don’t want to be pesty or they think they don’t deserve it. Do yourself a BIG favor and flip it around. Don’t think in terms of connecting with people to get what you want; think about how YOU can help THEM.READ»

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Rules for Raising Capital

BY Christine ComafordWed Dec 3, 2008

Getting money isn't difficult, but getting the right money at the right time on the right terms is what matters. Here's how to do itREAD»

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How to Boost the Value of Your Business

BY Christine ComafordWed Nov 19, 2008

A company is worth what a buyer perceives. Time-tested ways to increase the value of yours include adding new sales channels and locking in strategic alliances.READ»

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Turbo-Charge Your Product Launch To Optimize Buzz

BY Christine ComafordSat Nov 15, 2008

When launching a new product or service, go for the value, not the flash. Value builds revenue, company growth, future funding. Flash is transitory.Your public launch of a product or service will raise the profile of your ...READ»

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Five Mistakes Companies Make During Downturns

BY Christine ComafordMon Nov 3, 2008

Here’s the reality: companies make mistakes all the time. In an economic downturn, however, avoiding the big slip ups becomes all the more crucial. Small business owners tend to react impulsively at times, and while this may earn ...READ»