This is the story of two men, one oven, and the ingenuity to make it in any economy.

Throughout the recession, "do more with less" projects proliferated--and failed. Systems dynamics, a modeling technique out of MIT, exposes the underlying flaws in that approach; here's how to use it to salvage your current project, or guarantee that your next one's a success.

The blockbuster author and New York Times columnist talks with Fast Company about his new book, "That Used To Be Us," which contends that prioritizing innovation can turn around America's free-fall from superpower status.

America is a brand that is exported daily through its protection of fundamental human rights, its currency dominance, and its Hollywood movies and pop culture appeal. But when its own system proves to be paralyzed by self-serving politics, the legitimacy of the brand is thrown into question both at home and overseas.

Oil prices--which spiked during the start of revolts around the Middle East--have now come down due to low demand and a sluggish economy. Will the extra oil produced once the area calms down be enough to save the economy?

In an atmosphere of economic fear, we tend to prioritize our most basic needs--food, sex, sleep, and survival. You cannot build brands in a recession unless you are able to manage fear and understand how it affects purchasing behavior. Here's how to turn threats into opportunity.

Last week, the vaunted and controversial Consumer Financial Protection Bureau (CFPB) came quietly online. Their new website, ConsumerFinance.gov, portrays the new agency as new-school, social media aware, but also as Gotham-style old-fashioned cop.

Only two years after the most catastrophic meltdown since the Great Depression, hard-charging executives are back to the business of taking too many risks and asking too few questions.