The quality of Super Bowl ads often rivals the game itself, and yet every year brands will make missteps. Viewers will cringe, be bored, stop watching. Cartoonist Tom Fishburne sketches out the common stumbling blocks that leave brands writhing in the advertising pit of despair. READ»
Most conference apps are just digital versions of the paper program. But Dell will use the app, created by Austin-based RED Method, to solicit real-time feedback from conference attendees and use that feedback to re-jigger programs on the fly.READ»
QR Codes Used By 14 Million In June Alone While different augmented reality technologies are gaining ground, All Things Digital on Thursday reported that in June 2011 alone, some 6% of U.S. phone owners, or a whopping 14 ...READ»
The idea behind Zoove is incredibly simple, yes, but simplicity is exactly what marketers yearn for in the age of iPhones, Androids, and BlackBerrys.READ»
New York City Mayor Mike Bloomberg unveiled a system of QR tags today meant to give citizens quicker access to information about new construction projects. The QR codes will be posted on every construction permit city-wide; by ...READ»
QR codes are popular elsewhere in the world, and catching on in the U.S., but one barrier to common use is the need for a special app on a smartphone to read them. Not a problem now, as even dumbphones can do the trick.READ»
Just as Rupert Murdoch's iPad-only The Daily is trying to refresh news journalism for the digital age, USA Today is launching a desperate bid to remain relevant by adding printed data tags to every daily print section.READ»
QR Codes, the 2D barcodes that more business are using in their print material, are gaining traction in the US. How can your small business use QR Codes to build awareness, engage customers, and build your business?READ»
While you were setting off fireworks, throwing a coyote on the barbecue, and squeezing on your Stars and Stripes Speedo, innovation was releasing mobile payment systems, scraping together $350 million, and wearing 3-D specs. But not ...READ»
Local Business Center, the service that local businesses use to hand a virtual shingle from within Google Maps, is being renamed Google Places. Along with the name change, Google's added a heap of new features to help firms connect ...READ»
Everywhere you look at the South by Southwest conference this week, you see QR codes. The square "quick response" codes turn URLs, vCards, or any kind of text into a jumble of pixels that you can scan onto your smartphone ...READ»
Kidrobot fans--who live in NYC and own
smartphones--can now download virtual Dunnys--a.k.a. images of the company's latest line, the Dunny Series 2009, which launches September 10.
Dubbed the Dunny Hunt, the 5-day promotional ...READ»
