Memo To: Jeff Bezos, Founder and CEO of Amazon.comMemo From: Fast Company Marketing Roundtable AdvisorsRE: Amazon Basics brandingThis past weekend, Fast Company convened a virtual roundtable of marketing strategists and brand ...READ»
Following in the footsteps of its brick-and-mortar brethren, Amazon has quietly moved into the private label business, developing brands for patio furniture, tools, linens and kitchen appliances. But while storefront retailers often ...READ»
