About four or five years ago, when everyone started launching corporate blogs, a lot of people (myself included) thought it was OK to just use it as a medium to post press releases, without a lot of context. Like the scrunchie, that ...READ»
This morning on my call with Katie and Annie I spoke mostly about my recent trip with Daniel Cardwell and our work together on “A Question of Color”. I told them about my first trip to the grocery store with Dan to stock up ...READ»
According to a recent poll cited in Newsweek, the number of Americans who believe that global warming is caused by human activity is 36%. That’s down from 47% just a year ago.
Only 57% of Americans believe the world is warming at ...READ»
Because we are at the bottom of a small valley in the Solomon Islands, the rain from behind us and from across the street in front of us was all flowing beneath our cabin on day three of this tropical storm. Not the best week to ...READ»
Jack O’Dwyer has been doing PR for 40 years, and he’s a well-known, albeit curmudgeonly, expert in the industry. In a recent interview with Dave Armand at PRSA, Jack denounced social media, saying that PR people’s jobs are to ...READ»
Yesterday began early again and was one of those creative days that flowed from the get go. Dan and I hit a groove and Erin was awesome about getting me back transcribed material we were recording. We had a couple of striking ...READ»
Yesterday was day 1 of a 6 day trip working with Daniel Cardwell on A Question of Color. I found myself reading the manuscript in the taxi on the way to the airport, creating a new vision of the opening at the airport and then ...READ»
As some of you know, our client, Alesia Shute, was diagnosed with cancer when she was seven years old. At a time when most kids are learning to ride bikes, Alesia was overcoming obstacles that knock adults to their knees. As a child, ...READ»
Whew! The recession is over. Well, that’s a reliefOr so said the Commerce Department. The 3.5% GDP growth in Q3 proves it. Right?The announcement has been greeted with understandable and almost universal skepticism. ...READ»
Businesses
that operate without integrity—by cutting corners, overcharging,
underpaying, or otherwise devaluing clients and employees—don’t last
long. Because of these cheap tricks, they may soar in the short-term ...READ»
One of the biggest impacts of social media is the way that traditional forms of advertising have had to adapt to it.As companies begin to embrace social media marketing, that means that a portion of their attention, time and marketing ...READ»
If you ask me, integrity is the backbone of any good business—no, great business. But it’s a broad term, one that people find more difficult to define than, say, “results-oriented.” And without knowing what integrity is, ...READ»
Consumer technology vendors notoriously use the “booth babe” to grab the attention of nerdy passers-by at conferences. After all, nothing says “Check out my new widget” like a hot, clueless chick dressed as a pirate. (Sarcasm, ...READ»
Looking at politics through the lens of communication theory reveals a lot of good lessons. For example, despite a recent uptick, the falling approval ratings of President Obama (http://tinyurl.com/nlgfn) coincide with the increasing ...READ»
When I lived in L.A., I was fortunate enough to take part in a number of really fantastic film projects. Either as an actor, producer, or director, I dove headlong into making these projects a success, and to some extent, they all ...READ»
It's October 22,2009. It's Windows 7 Day! You can bet that many a PC user can barely contain their excitement about the opportunity to upgrade from XP and consign Vista to history's dustbin. Microsoft's got a suite of events and ...READ»
After our morning call with Katie, Annie reached out to talk privately with me to check in and see if there was some unresolved tension from last week. I admitted that last night I had gotten nervous about our call today because ...READ»
Last night I shared with my story guide Annie Hart that I needed us to have a structured call today. Since our call last week I was beginning to feel a bit desperate and depressed, like we had fallen off track. Thankfully, ...READ»
It’s easy to get comfortable once you come up with an exceptional product. It’s easy to take that product—and the process that created it—and keep duplicating it, making small changes every so often to keep it “new” and ...READ»
Thank God cleantech came along, because technology was starting to get pretty boring. Having worked at a tech PR agency for several years in the past, I’ve now distanced myself and become mostly a tech media spectator. For some ...READ»
So we all know Twitter is portrayed as a lifecasting app--a tool to let users share data on their day-to-day activities and feelings. New research has confirmed this unequivocally, but also reveals that 20% of Tweeps are "useful info" ...READ»
