Unlike chronic planners, spontaneous workers value the freedom in their days. But in the business world, some semblance of structure needs to be maintained for a good (and timely) product. So which one are you?
You need to find a way to deal effectively with the distractions, the interruptions, and the fact that there is just way too much on your plate. Fortunately, there is a very simple strategy that has been proven to do the trick.
People are generally pretty lousy when it comes to estimating the time they will need to complete a task. Psychologists refer to this as the planning fallacy, and it's an all too common problem--one with the very real potential to screw up our plans and keep us from reaching our goals.
Are many of the social media programs in play yielding tangible results? No. Are they designed to impact the bottom line or are they tied to meaningful business outcomes? No. The truth is that you can’t fail in anything if success is never defined.