Like many businesspeople, you probably take great pride in being a multitasker. You talk on your mobile phone, send email, check the stock market on line, and perhaps even read a letter and jot down notes for an upcoming meeting all at the same time (or so you think). Why do you multitask? Well, how else are you going to get everything done that you need to get done (and still have time for a life!). You believe you are the epitome of efficiency, getting so much done all at once.
There’s one problem with this scenario: there is no such thing as multitasking. The fact is that multitasking is a myth that has been promulgated by the “technological-industrial complex” to make overly scheduled and stressed out businesspeople feel efficient, productive, and, well, businesslike.READ»
