In business, we sometimes get too caught up in the idea that we need to be different, to innovate. We do need to distinguish ourselves, but that does not mean we can’t borrow ideas, make them our own, and do an even better job of executing them. Yum! Brands CEO David Novak shares how pattern thinking has helped generate amazing ideas--including the Cool Ranch Dorito.
A Swedish campaign, part of the Pepsi Refresh Project, fits visually impaired soccer players with sense-enhancing technology that creators hope will have off-pitch applications.
At the Designer Fund’s first Designer Fair, IDEO’s Elle Luna explains how brands are increasingly seeking to gain customers and build loyalty by showing their human side.
In this excerpt from his new book "No Fear of Failure," author Gary Burnison recounts his conversation with Nooyi on what her prior career as a consultant taught her and what she had to figure out on the job.
