Think of a famous 20th-century logo, and chances are Chermayeff & Geismar designed it: Pan Am, NBC, Chase, Mobil, PBS, National Geographic, Barneys, AX, the Museum of Modern Art. The list goes on ad infinitum. Now, more than 50 years ...READ MORE›
As "Mad Men" and other shows based in the 1960s dot the fall TV lineup, those of us who actually work in the ad industry are translating those shows' themes to the here and now. What should we be thinking about on behalf of our brands?READ MORE›
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