Online dating has ballooned to a $4 billion business. Now the industry faces new players (Spotify) and challenges (how do you keep happy couples engaged in a dating site once they’re, well, engaged?). OkCupid's Sam Yagan shares his ideas for engineering better relationships.
The online dating industry is a $4 billion business. And everyone from popular author Dr. Pepper Schwartz to mathletic OkCupid cofounder Sam Yagan is trying to crack the code for success. Business success.
Online dating startups are using quirky concepts, and emerging technology—from facial recognition to geolocation—to challenge traditional predecessors like Match.com and eHarmony. Where’s the love and where’s the money?