NPR's new headquarters is a 330,000-square-foot LEED-certified private/public space designed as both a studio and a tourist attraction. Why can we already imagine Bill O'Reilly making a big deal about this?
Today, NPR launched the NPR Music app for the iPad, a new platform that gives listeners access to streaming content, first-listen albums, and live concerts. But why should a nonprofit care about this kind of innovation?
We tend to talk about "the media" as a monolithic force of nature, like mountains or the wind -- but it's a fallible human endeavor, constantly mutating in unpredictable ways. That's the guiding principle of NPR's On the Media, and also the premise of a new book by that show's host, Brooke Gladstone, called "The Influencing Machine." But this is not your father's media manifesto: Gladstone conceived it from the start as a comic book, and she's a character in it herself.