Mightybell founder Gina Bianchini thinks today's social networks are too much about broadcasting our individual lives and not enough about engaging with each other. She's using AOL as inspiration (for real!) to try to change the way we connect online.
Brain Trust: Ning chairman Marc Andreessen (he built Netscape back in the day), with Bianchini, at the company's HQ in Palo Alto. | Photograph by Art Streiber
Communities offer brands and companies amazing opportunities to build loyalty, get to know their customers, and bring new people into the fold. But how do you get one started, or how do you access a community that's already created itself?
Facebook and others have tapped into the power of viral loops to build massive audiences in record time. Now they're using these growth engines to create the future of online advertising.
For a little over three years, Ning has offered its platform for users to create their own online social networking sites. Now the company is adding a serious upgrade: Developers of each social network site will gain access to new network-wide applications that site visitors can use.
You read our Fast Company 50. Now learn about the companies within specific industries that are doing both creative and ground-breaking work. Here we present the top ten in Web 2.0.
In the ever-evolving world of Web 2.0, women have often been pioneers, redefining the way we interact online. We tracked down the most influential of these.
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Brain Trust: Ning chairman Marc Andreessen (he built Netscape back in the day), with Bianchini, at the company's HQ in Palo Alto. | Photograph by Art Streiber
