The social network is hoping to add to its existing deals with ESPN and the Weather Channel, and up the news and entertainment content on its site to increase user engagement. A source claims that Twitter would stream videos and promotions, splitting the resulting ad revenue with the networks.
How news outlets misused social media to break news and branded the wrong young man as a murderer of 20 schoolchildren, seven adults (including his own mother), and himself. It was the accused man's brother.
NBC Universal Integrated Media’s newly published edition of "The Curve" serves up insight on cultural trends and what they mean for media and marketing players.
Mobile devices are moving audiences and advertisers away from the television set. But can they also help bring them back? Zeebox's second-screen solution makes live programming more fun and potentially more profitable.
