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narrative

The Importance Of The Narrative

Whether you're presenting to a small group of people or a large audience your presentation must have a narrative to effectively get your points across.READ»

Find An Expansive View

Picking the right scale for your mission is an art. Define your purpose too narrowly and soon run out of aspirations to fill. Set your sights too high and you risk de-motivating your people. To illustrate this concept, I want to ...READ»

Super Bowl Lesson #2: Win By Using A Strategic Narrative

On May 22, 1453, the moon rose in eclipse over Constantinople, today Istanbul, and arguably redirected the course of world history. By that day Ottoman soldiers had spent nearly a month bombarding the massive walls protecting ...READ»

Flashback by Marco Brambilla for Six Scents Series Two

Flashback weaves together iconographic images sampled from films to create a kinetic video canvas - visualizing the spectrum of human emotion and recall using the principles of cognitive psychology.READ»

Use Ethonomics When Crafting A Company’s Narrative

Shareholders want to believe in something, and a solid strategic narrative can elicit a positive emotional response.READ»

The Power of Narrative

ONCE UPON A TIME there was a pomegranate farmer who couldn't get anyone to buy his fruit, because it was so leathery-skinned and strange-looking, and so difficult to get the tiny seeds out. The farmer knew that pomegranates are even ...READ»

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Viral Narrative

Earlier this year, prankster group Improv Everywhere staged an event called "Frozen Grand Central," in which the participants synchronized their watches, and at a prearranged moment they all froze in place in the middle ...READ»

Thinking about L10n

While many of the projects I work on at Learning Worlds are about communicating ideas using visual narratives, it's the localization (or L10n) part that I think about the most.  Unlike the act of translating text in a document, the ...READ»