When Nokia announced its Lumia product family, there was a big fuss when someone pointed out that "lumia" supposedly meant "prostitute" in Spanish. But does it matter? READ»
We're all told to jazz up our passwords with non-alphanumeric characters, but by jamming a "+" in Google+, Google has opened a big can of marketing worms.READ»
Like all good bloggers, I have a professional obligation to look back at the year that was and summarize the highs and lows of my particular area of expertise--that is, naming. So, my colleagues at Catchword and I put together a rundown of names that made the headlines in 2010. READ»
With plans in the current DC storyline to have Batman Inc. go worldwide, I thought we'd see if this is really feasible--that is, do bats have the same connotations around the world as they do in the U.S.? And if the bat isn't the right symbol in, say, China, what animal might serve?READ»
DC Comics has just introduced the idea that Batman may go global (within the DC world, of course). What would truly international Batmen look like?READ»
