Marketing | Fast Company

Small Business Innovation Trends Mobile Enterprises

BY Mr Rickman Wed Nov 18, 2009 at 1:15 PM

Today, the number of unemployed in the U.S. has reached about 15 million, over 10 percent nationwide. As a result, millions of people are seeking new opportunities joining a growing trend of Mobile Office Entrepreneurs using the advances in communication technology, entrepreneurial creativity, and the ever-more-hectic pace of modern life all combining to encourage the rapid development of mobile businesses. READ»

BUSINESS | Comment

Seniors and Women Small Business Startups Gain Momentum

BY Mr Rickman Wed Nov 18, 2009 at 1:12 PM

Today’s “Third Age Entrepreneurs”, those seniors over 50-years old are healthy, energetic and competitive and determined to remain productive well into their 70s. They aren’t going anywhere near that rocking chair on the front porch if they can help it. Industry data shows seniors and women entrepreneur - small business startups rapidly increasing. Read more... READ»

BUSINESS | Comment

Seniors and Women Small Business Startups Gain Momentum

BY Mr Rickman Wed Nov 18, 2009 at 1:12 PM

Today’s “Third Age Entrepreneurs”, those seniors over 50-years old are healthy, energetic and competitive and determined to remain productive well into their 70s. They aren’t going anywhere near that rocking chair on the front porch if they can help it. Industry data shows seniors and women entrepreneur - small business startups rapidly increasing. Read more... READ»

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Bio and Interests: Delfin Vassallo

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MARKETING SHIFT | Comment

What CSI Can Teach Us About Shopper Behavior

BY Joel RubinsonWed Nov 18, 2009 at 12:14 AM

Great retailers know they must be in the rhythm of societal trends. We know how contemporary Apple stores, Abercrombie, Sephora's, and Coach stores feel. But I want to talk about plain old grocery shopping. Like a CSI episode, where ...READ»

TWITTER | 6 comments

Does Your Company Need a Dedicated Tweeter?

BY Chris DannenTue Nov 17, 2009 at 5:24 PM

A new study says that big companies just don't get Twitter (PDF file). Of course they don't: They're not paying anyone to get it. The study, performed by Weber Shandwick, says that only about three-quarters of Fortune 100 ...READ»

MARKETING | Comment

How To Be Effective at Social Marketing

BY David LavendaTue Nov 17, 2009 at 3:00 PM

Everyone’s talking about the latest buzz-term de jour – “social marketing.” It started with blogging, then it spread to Facebook and LinkedIn, and now it’s Twitter… The idea goes something like this – create a ...READ»

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Bio and Interests: Tom Egelhoff

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ADVERTISING | Comment

Gigantic Prophylactic Serves as a Good Opportunity to Talk About S.E.X.

BY Dana SeversonMon Nov 16, 2009 at 3:41 PM

As a father of three Idea Heroes in the making, it’s troublesome to me that there is a lack of marketing around the topic of safe sex.READ»

DREAM | Comment

Day 3: A Question of Color

BY Corey BlakeFri Nov 13, 2009 at 3:35 PM

Because we are at the bottom of a small valley in the Solomon Islands, the rain from behind us and from across the street in front of us was all flowing beneath our cabin on day three of this tropical storm. Not the best week to ...READ»

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