FastCompany RSS

loyalty

Amex Invests $100 Million In Its Future: Digital Ecosystem, Not The Plastic Card

American Express, sensitive to the fast-moving winds blowing change into the digital payments scene, is investing $100 million to ensure its role in the future.READ»

PERKA   |  Comment

Here Comes A Regular: GetPerka.com Offers Digital Replacements For Paper Punchcards

Is this the end of tattered, gummy, loyalty cards stuffing wallets to the brim? Perka Inc., a new loyalty card system that works with "dumb" mobile phones, smartphones, and the iPod Touch, wants to make it so. READ»

Two Versions Of The Perfect Leader Go Head To Head. Who Triumphs?

What kind of leader do people want? Moreover, what kind of leader should I be if I want to rise to the top? Research suggests two different and somewhat contradictory answers.READ»

PayCloud Does Wireless Loyalty Cards Without The NFC

The payments space is evolving quickly, and lots of NFC-enabled schemes are brewing, but SparkBase has leaped ahead and is launching a wireless store loyalty card scheme that works using existing tech.READ»

Google, ISIS Plotting The Downfall Of The Magnetic-Strip Credit Card

Google is poised to reveal ambitious NFC credit card plans, and ISIS has its own ideas about how to revolutionize payment systems. How the demise of the magnetic-strip card will change the way we pay for stuff. READ»

A Vision Of Our Shopping Future

A pair of apps try to remake the experience of shopping. Are they the game-changers they think they are?READ»

Nonsense At Work

Keep the customer passionate:Customer satisfaction is only the start of the customer relationship.  Customer loyalty is where the serious money is made.Let me explain using two examples.  I had a problem with my phone ...READ»

SERVICE   |  Comment

Nonsense At Work

Don’t keep the customer satisfied:Simon and Garfunkel were wrong about ‘keeping the customer satisfied’.  Customer satisfaction can kill your organization.This happens when you spend more on keeping customers satisfied than ...READ»

Inaguration of President Bararck Obama and the Brand Campaign

  Never have we seen an elected president, and maybe even any single person come into the spotlight as quickly, and with as much force as Barack Obama has over the last 4+ years.  If online search (googling) can give any ...READ»

DESIGN   |  Comment

Test

TestREAD»

LOYALTY   |  Comment

5 Reasons Your Business Needs a Blog

My name is Randa Clay, and I am a designer and marketing consultant with my main focus being design and development for WordPress. Beyond graphic design, my background includes work recommending, coordinating, executing and ...READ»

MEDIA   |  Comment

Relevant Responses

Earlier this week, I asked members of the Relevance Group on Facebook (see link at the bottom of the page) as well as subscribers of my newsletter to pick a brand that they feel is most relevant to them and explain why. (Here's a link ...READ»

THE FRONTLINE: YOUR REAL BUSINESS CARD

What most people tend to overlook ins ervice companies is that the customer identifies your company with the way they are treated by your frontline people.  If they are treated nice, polite and effective, they think you have a great ...READ»

LOYALTY   |  Comment

REMO: Selling the story, not the stripey thing

[youtube 3uyurtjHRUU] MOVIE CLIP: The Galfromdownunder visits REMO A couple of posts ago I was hauled over the barbie for excoriating a company - or rather its heart-on-sleeve email - for giving its customers "too much ...READ»

Star-Spangled Retail

As merchants go, it's hard not to admire ... Lord & Taylor. Lord & Taylor? The old-fashioned department store? The place for frumpy ladies who lunch and tea? The retailer that was basically sold for parts to financier ...READ»

SHOPPERS   |  Comment

Creatures of Retail

The emotional charge of retail is so often underestimated, its potential to connect with people so underrated. In today's New York Times (5/16/08), in the "Escapes" section, there's a story about how people like to stop at ...READ»