location-based services

TODAY'S VISION OF TOMORROW | Comment

Love In The Time Of Ad-Supported Shopping

BY Kit EatonFri Sep 16, 2011

A perfect-storm tech combination is inbound that'll explode how you think about shopping and adverts forever. READ»

LEADERSHIP | Comment

Will Location-Based Services Ever Go Mainstream? Opportunities Beyond the Location Checkin

BY Ekaterina WalterWed Dec 8, 2010

Location-based social networks are getting a lot of media attention and many businesses are experimenting with incorporating these services into their marketing mix. However, will these services truly go mainstream? Some have questioned whether LBS provide true business value for brands.READ»

CHECK-INS | Comment

Disney Teams With Gowalla for Massive Location-based Mouse Ears

BY Austin CarrThu Nov 18, 2010

Gowalla, the geo-location competitor to Foursquare, is going to Disney World. As part of a new deal announced today, Gowalla will provide its unique “check in” service to all of Disney’s U.S. parks and resorts.READ»

AUGMENTED REALITY | Comment

Layar Takes Shopping Into the Augmented Reality Dimension With In-App Purchasing

BY Kit EatonThu Apr 29, 2010

Layar, the augmented reality browser, is stepping up its efforts to bring sci-fi-like AR to the world: It's just introduced in-app shopping. Yes, that's the world's first augmented reality store, and it implies all sorts of ...READ»

BUZZITUDE | Comment

Google Really Wants to Monitor Where You Are: May Link Buzz and Latitude

BY Kit EatonMon Mar 8, 2010

Google's Buzz has hit the tech headlines in good and bad ways, but it's totally swamped other Google offerings like Latitude. Google's not forgotten it of course, and has revealed it may well intertwine Buzz with Latitude. LBS ...READ»

GOOGLE | Comment

Google's "Near Me Now" Tries to Kill Location-Based Smartphone Apps

BY Kit EatonFri Jan 8, 2010

Google's just made its "near me now" facility live on iPhones and Android smartphones, with the aim of helping you find out about services near where you're standing. Clever stuff, but a lot of location-based App Makers will be ...READ»

AUGMENTED REALITY | Comment

Layar iPhone App Now Available, Augmented Reality Is No Longer Science Fiction

BY Kit EatonWed Oct 14, 2009

Layar's free AR browser has arrived in iPhone App Store. And it could become one of the device's killer apps.READ»

LOCAL GOOGLING | Comment

Google Makes Hyperlocal Search An Even Hotter Topic

BY Kit EatonThu Oct 1, 2009

Google's just tweaked its mobile search functionality to add in a whole bunch of new features--basically going head-to-head with existing mobile services like Yelp, FourSquare and AroundMe--merely be adjusting its search ...READ»

TWITTER | Comment

Is Foursquare Poised to Rule Local Advertising?

BY Chris DannenMon Sep 21, 2009

Foursquare created buzz with its mobile social networking app that encourages users to get out and explore the businesses in their neighborhood. It even made a game out of meeting up at your local watering hole. Now the company is planning Foursquare for Business, giving it access to what may be a local advertising goldmine.READ»

TWITTER GEOTAGS | Comment

Geotagging: Twitter's Killer Feature?

BY Kit EatonThu Aug 27, 2009

We've written about Twitter's upcoming Tweet geotagging a couple of times, but with news on how excited it's got Twitter developers, maybe it's time to wonder: Is geotagging Twitter's killer feature? Let's think about it. Over at ...READ»

AUGMENTED REALITY | Comment

Layar: The Web Browser for Reality - Coming Soon to iPhone

BY Kit EatonWed Aug 19, 2009

You've heard a lot about Augmented Reality recently, but what is it--and why should you care? We spoke with one of the founders of Layar, an Amsterdam company that is leading the charge with their smartphone app, to gain insight.READ»

AUGMENTED REALITY | Comment

Layar Opens API to Developers: What Augmented Reality Apps Do You Want?

BY Kit EatonWed Jul 8, 2009

tweetmeme_style = 'compact'; Layar is the first viable augmented reality app for smartphones. Now it's just released its API to developers, which should pave the way for an armload of augmented reality apps.Layar's API isn't ...READ»

AUGMENTED REALITY | Comment

Is the Future of Advertising in Augmented Reality?

BY Kit EatonThu Jun 18, 2009

Yesterday we wrote about the Android AR app called Layar, and today a hands-on video demo appeared revealing something unexpected: In the future, if your business isn't in the right places on the Web, your trade will suffer. ...READ»

TRACKING | Comment

Nokia Wants to Track Your Location Everywhere

BY Kit EatonTue Feb 3, 2009

Nokia's research department has been busy beavering away to expand Nokia's tech domain from cellphones to the "next big thing" in lifestyle technology: Location-based services. The company is developing devices that'll track your ...READ»

LOCATION LOCATION LOCATION | Comment

Why Your Next-Gen Smartphone Will Do Proper Augmented Reality

BY Kit EatonWed Jan 21, 2009

Lastminute.com has launched an app for the T-Mobile G1 that does a pretty amazing job of creating an "augmented reality" interface on a cellphone. But, amazing as it is, it's just a flavor of what next-gen cellphones will deliver as ...READ»