levelup | Fast Company

3 Design Essentials For Early Adopters

BY Seth Priebatsch | 01-31-2012 | 7:45 AM | DESIGN

Design can make or break a company, especially in the case of early adopter tech that asks users to step outside their comfort zones. But one benefit of being early to a market is creating what a new experience means. Master these design essentials to define your brand, foster an atmosphere where people feel comfortable using your product, and ultimately win, says LevelUp's Seth Priebatsch.READ MORE›

3 Powerful Game Dynamics That Create Brand Superfans

BY Seth Priebatsch | 11-17-2011 | 1:12 PM | LEADERSHIP

The motivating factor of game dynamics can help business owners create an entirely new kind of loyalty with customers. A look at three super-creative ways companies are using games to turn customers into fans and brand advocates.READ MORE›

Scvngr, T-Mobile Team For Mobile Payments On LevelUp

BY Austin Carr | 11-02-2011 | 11:37 AM | INNOVATION

To hell with dongles. Use your own custom QR code to play at hundreds of merchants with Scvngr's new service. Founder and chief ninja Seth Priebatsch gives Fast Company the details in San Francisco at Innovation Uncensored.READ MORE›

How Location Helps Small Businesses Capitalize On Customers [Video]

BY Howard Lindzon | 10-20-2011 | 12:34 PM | LEADERSHIP

Mobile location may turn out to be the most pivotal innovation for small businesses since the cash register. Thanks to the work of companies like Foursquare, businesses can now monitor more efficiently who is coming to their store.READ MORE›

Taking Location-Based Services From Incomprehensible To Indispensable

BY Seth Priebatsch | 10-11-2011 | 4:11 PM | LEADERSHIP

The Internet, texting, email, electricity, and the iPod are just a few examples of real-life technology breakthroughs that people swore would never take off off. Here's why location-based services will join that list. READ MORE›

SCVNGR, American Express Make It Less Awkward To Redeem Daily Deals

BY Ariel Schwartz | 05-09-2011 | 4:56 PM | ETHONOMICS

Enter the end of the awkward daily deal printout.READ MORE›