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Kate Rockwood

FARHAD MANJOO   |  1 comment

Contributors

BY Fast Company StaffThu Oct 1, 2009 at 2:00 PM

Farhad Manjoo "I was recently confronted with a personal example of the true cost of free stuff," says Farhad Manjoo, our tech columnist and author of True Enough: Learning to Live in a Post-Fact Society. "I moved to a new ...READ»

LinkedIn
AMAZON   |  Comment

Test-Driving LinkedIn's New Apps Platform

BY Kate RockwoodWed Oct 29, 2008 at 9:31 AM

Throwing sheep and swapping vampire bites? Not so much. But early this morning, business-networking site LinkedIn unveiled its new developer platform, loaded with apps aimed at wooing the buttoned-down crowd to its site more often. ...READ»

Buyology by Martin Lindstrom
BOOK   |  3 comments

"Buyology" Illuminates Unlikely Marriage of Science and Consumerism

BY Kate RockwoodThu Oct 23, 2008 at 6:02 PM

In "Buyology: Truth and Lies About Why We Buy," out this week, global branding expert Martin Lindstrom skips consumer surveys and focus groups and instead takes a peek at consumers’ brains.READ»

BOOK   |  1 comment

The Business of Burgers Makes a Juicy Read

BY Kate RockwoodTue Apr 22, 2008 at 11:59 AM

Given the ubiquity of the all-beef patty and the global spread of the golden arches, one can be forgiven for struggling to imagine America before the burger. In The Hamburger, out April 22, New York magazine food writer Josh Ozersky ...READ»

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