I was asked recently by a small business owner whether it would be smart of her to use Facebook to market her business and for a recommendation on whether to use myn10.com. My friend is an executive coach who thrives (as most ...READ»
As a marketer I have to admit that I had a rather visceral reaction to the June 2008 article by Dan and Chip Heath called "Dirty Marketing Campaigns: How marketers create disgust and embarrassment -- and why we shouldn't put up with ...READ»