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Jose Cuervo

TEQUILA   |  Comment

Tequila Timeline: From Agave to the Worm

Nothing can make a night--or a year--disappear quite like the agave-fueled Mexican liquor. Jose Cuervo is still No. 1 on the market, though Patron has soared to No. 2 since its 1989 launch. On the occasion of spirit maker Diageo celebrating the 250th anniversary of Cuervo, one year late, we drink up its economic history.READ»