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Intangible Business

Kenan Samms
BRANDING   |  Comment

Cone and Branding: It’s All About the Board!

Thanks to Cone and Intangible Business for a useful study ranking nonprofit brands.  As the study states, “the findings present important lessons about the role both revenue and brand play in determining an organization’s value ...READ»

Kenan Samms
CONE INC   |  1 comment

What makes a brand powerful?

Cone Inc released their "Cone Nonprofit Power Brand 100" report yesterday - in which it valued (and ranked) the brands of some of America’s leading social, environmental and animal organizations.  Not surprisingly, the ...READ»

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