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Human Lie Detector Paul Ekman Decodes The Faces Of Depression, Terrorism, And Joy

Since he experienced tragedy at age of 14, the real-life psychologist who inspired the show "Lie To Me" has searched for signs of hidden human emotion in faces. New applications based on his findings are getting attention from Apple, Pixar, Google, the Army, and others. READ»

Facebook's New Tools Give Marketers Insights, Help Measure Fans' Word Of Mouth

Among the tools Facebook is releasing today in conjunction with New York's annual Advertising Week are a new dashboard to measure the reach of individual Page posts, an API to allow third-party agencies build their own tools on top of this new Facebook data, and a new ad unit that allows companies to create ads out of their Page posts.READ»

CULTURE   |  Comment

Social Network Interview with Loic Le Meur

Interviewed here is noted social media entrepreneur Loic Le Meur, Founder and CEO of social application Seesmic and the number one Internet conference, LeWeb. Loic spoke this May to the Social Media Club Miami, discussing his career ...READ»

Post Adverpocalypse: Agents & Facilitators in a New Era

History is not a continuum. Now’s a time when history is showing its joints and bending. But which way? READ»

GOOGLE   |  Comment

Google's Data Show Tennessee, Florida Most Troubled Over Health Care

Google's philanthropic Flu Trends site has been able to track swine flu about as well as health care surveillance, according to Bloomberg. What else can trending searches tell us about the state of health in the United ...READ»

Neuromarketing Hope and Hype: 5 Brands Conducting Brain Research

Even before the age of Mad Men marketers were trying to tap into the human subconscious to influence consumers to buy their products. But over the last decade or so, as the fields of neuroscience and marketing science (as some like ...READ»

GOOGLE   |  Comment

Get Bullish With Google's New Investing Weapon

Google has created a service that tracks Americans' search queries as compared to market growth--and it works. The project, called Google Domestic Trends, is an outgrowth of the company's lead economist's research into whether Google ...READ»

What Are Googlers Googling?

Last week I had the privilege of visiting the nice folks at Google's New York City office for lunch. Lair of creativity and Web savvy that it is, I wanted to know which of Google's tools fascinate their own ranks most. One of the ...READ»

SHOPPERS   |  Comment

Creatures of Retail

The emotional charge of retail is so often underestimated, its potential to connect with people so underrated. In today's New York Times (5/16/08), in the "Escapes" section, there's a story about how people like to stop at ...READ»