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InnoCentive

Crowdsourcing: Yesterday's Corporate Philanthropy Is Today's Branding and Community-Building

Today, corporate philanthropy decisions draw on the collective wisdom of diverse groups of people of all generations and backgrounds, including members of the global community being served, social innovators, customers, employees, and others.READ»

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Government's Idea of Innovation? A Crowdsourcing Web Site

Challenge.gov is all well and good, with big cash prizes for innovation, but we've seen a lot of this sort of thing before. Is this the best that America's CIO can come up with?READ»

BP to InnoCentive: Sorry, We Don't Want Your 908 Ideas for Saving the Gulf

The crowdsourcing community launched a challenge soliciting hundreds of ideas for how to stop the leak and clean up the Gulf. But BP doesn't want them.READ»

Suddenly, Everyone's an Expert on Fixing Oil Spills

James Cameron, Crispin Porter + Bogusky, newspapers, professionals and probably your mom have proposed solutions to the Gulf crisis. Could this kind of group think really work?READ»

Crowdsourcing Innovation: Q&A with Dwayne Spradlin of InnoCentive

Can open innovation revolutionize doing good? In this Q&A, InnoCentive president and CEO Dwayne Spradlin explains why crowdsourcing is becoming a powerful tool for doing good.READ»