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Death To Banner Ads! Social Media Campaigns That Worked Without Them

What works in social media marketing? Klout, Wildfire, and Mr Youth reveal results from their most successful campaigns. READ»

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Measurement Part 2: How Buzz Logic Calculates Influence

How do you measure influence in social media. Some say the non-existent solution is a Holy Grail. BuzzLogic says it has at least a partial solution.READ»

How to influence the influencers

And generate more sales as a resultREAD»

"A Microphone Called a Blog..."

That's how Josh Bernoff of Forrester and Groundswell co-authoring acclaim, describes the shift in attention that brands have to make now that social media is becoming more and more mainstream and, according to the latest research, ...READ»