It is my pleasure to share with you our new development. PerfSpot is launching new development - FriendVouch.. With 25 million members on PerfSpot.com and 4 billion monthly ad impressions on our Spot200 network, PerfSpot.com is in ...READ»
I just read a blog on WashingtonPost.com that essentially says that a business is doomed to failure if it cannot be on the cutting edge of innovation. And there is no bigger source of innovation than the ideas, products, and designs ...READ»
Complaints are a first step to innovation. When your customers complain, they're sharing valuable knowledge with you about their unmet need. Knowledge that, if acted on properly, can guide your idea or innovation to the top. ...READ»
Given that most of the mess we’re currently in was primarily caused by certain financial innovations, perhaps now is a good time to consider whether some innovations really are a good idea.
In my experience a great many ...READ»
With all that is available to us today, why is it that a company's greatest asset can more often than not, be its most under-utilized?
Short-sightedness? Tunnel vision? Bravado? Strict adherence to long-standing senior ...READ»
Idea to innovation. Time to market. Scrap heap or bestseller. For your innovation or idea to make it through the stage gate, gauntlet, market, etc. it has to be communicated. It needs a story. Stories help people understand the ...READ»
I think a period of crisis is a great time for change because the crisis offers the burning platform--the necessary emotional impetus for change. What do you think? More, what initiatives are you taking on? Let's talk about ...READ»
In the October edition of Fast Company Magazine, Gregory Berns wrote an article entitled “Neuroscience Sheds New Light on Creativity”, which I think is fascinating. Read it here.
The article essentially explains that our ...READ»
Inspiration Innovation from the Customer Experience
There’s certainly nothing new about focusing on the customer experience to differentiate a business.
Over the past decades, brands have rocketed to iconic status by ...READ»
So, we believe that what can't be meassured can't be valued can't be..
We need to meassure Innovation. I must have developed 25 different ways of meassuring in the process of developing problems into ideas into concepts into ...READ»
When you change the tread design on tires, who do you have to inform up and down the supply chain? What do you have to communicate? And what do you have to track differently? You can probably figure out the answers in your head for ...READ»
I am interested in knowing what people think about consumer research who are part of an innovation and design communities. Please tell me a little about what you find that has worked for you or has not worked for you in building ...READ»
Is it time that we turned back the clock, figure out what made the web tick, combine it with recent innovative strategies, and then apply it to our innovation strategy? I think so. Read why. Wow, it really seems like the Web 2.0 ...READ»
One of the strange things about innovation is that it happens in plain sight, whilst most people are looking the other way.
After watching Seth Godin’s talk on TED I realised some of the most basic things that we now ...READ»
There’s been a lot of talk about housing bubbles recently – allegedly caused by various low-cost financial innovations - but I’d like to start a discussion about another kind of bubble that is currently rather boring. Bath ...READ»
(I posted this earlier today on my Fast Company Experts blog and was encouraged to cross-post it here. I hope you will read it and contact me if you are interested in collaborating on this important topic)
I have spent the ...READ»
I had a breakfast discussion last week with a friend of mine, a SVP of Sales for a major medical device company, and we discussed the growing practice of CEOs/Presidents and other execs who live in a city other than where their ...READ»
I would love to get people's thoughts/views on the prospects for P2P lending and why they feel it doesn't get as much publicity/press as other innovations these days a la social networking, crowdsourcing, anything green, ...READ»
I was almost in tears yesterday.
After a long meeting with a group of bankers, who simply couldn't finalise on a name for their new brand loyalty program, I was asking to myself, 'Why can't these people do a simple thing as ...READ»
Is the concept of the Big Idea dead in advertising? How much has the
internet and Web 2.0 specifically altered the fundamentals of the
industry?
In his 1983 book, On Advertising, master David Ogilvy held forth on the central ...READ»
Many companies worry too much about their website design - instead they should worry about their Search boxes. While I don't have stats to blurt out right away, but it would be a safe guess that an average company's website gets 50% ...READ»
Northern New Brunswick is a great place to live and work. If we want to keep it that way, then we need to strive together and locally generate the ideas and actions that will regenerate the regional economy. Let's talk.READ»
See the visual models associated with this post at http://changeorder.typepad.com/weblog/2008/03/plotting-the-im.html
The wall has twenty or thirty sketches pinned to it, and you're in a big group of designers, account managers, ...READ»
I have had this idea and I am working on making it my innovation. I
have a provisional patent, and realize going forward with a utility
patent may be 15k to 20k waste of money. However, I just recieved my NOTICE OF ALLOWANCE for ...READ»
