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HI-TECH   |  Comment

SalesForce Segments

How SalesForce.com is using wise market segmentation strategies to grow.READ»

HI-TECH   |  Comment

Cool Smarts

How Microsoft hijacked Apple's momentum and turned it into their advantage.READ»

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Mobile SaaS

An interesting and profitable market is growing at the intersection of SaaS and mobile computing.READ»

LINUX   |  Comment

Segmenting Inside

The embedded Linux market is a tough one to segment, as show by how two of the top contenders try.READ»

HI-TECH   |  Comment

Sun Done?

Will Oracle's acquisition of Sun -- and hence MySQL -- trigger antitrust interference?READ»

CLOUD   |  Comment

Opening Clouds

The Cloud Manifesto means more than positioning. It is a gauntlet thrown in define an emerging market.READ»

SUN   |  Comment

Blue Sunrise

IBM contemplates buying Sun, but for what reasons? IBM intends to use Sun's software assets to further commoditized the IT market and drive down the margins of their competitors.READ»

HI-TECH   |  Comment

Cloud Cover - VMWare's market charge

VMWare takes the private cloud (p-cloud) challenge and begins assembling the pieces required to redefine the data center. But are they thinking forward on the partnerships required to dominate the market?READ»

HI-TECH   |  Comment

Slippery Slump

Technology may lead the way out of this recession ... but it isn't happening yet. Here is what technology vendors should do until the market is ready for a revival.READ»

HI-TECH   |  Comment

Partly Cloudy

BI software is going downmarket while hardware make data markets and ETL operations unnecessary.READ»

HI-TECH   |  Comment

The Once and Never King

The Linux desktop market is about eight years behind scheduleREAD»

Mobile Money Madness

  Remember that in these times of chaos that there is money to be made by sorting it all out. Just ask Citigroup, AIG, JPMorgan Chase, Goldman Sachs Group, Ford, GM … The mobile industry makes chaos appear orderly by ...READ»

HI-TECH   |  Comment

Recession Pessimism

I gave a talk on Marketing Technology in Troubled Times at the recent Software Business conference in San Francisco. Seems that the topic is popular as I have been invited to give the same presentation via webinars in December to the ...READ»

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