FastCompany RSS

Google Ads

What Are BP, Apple, Amazon, and Others Spending on Google Advertising?

AdAge snagged a rare document laying out how much individual companies are spending on Google search advertising. An unsurprising new entry: BP, spending millions of dollars to rehab its image.READ»

Google and TiVo Make a Deal: Your Commercials Are Going to Get a Lot More Personal

TiVo, everyone's favorite DVR maker, has just signed an agreement with Google to hand over tons of data on its users habits for analysis. The upshot: Advertisements are going to be even more targeted and personal. It's how Internet TV ...READ»