Catherine Sloan's recent story, "Why Every Social Media Manager Should Be Under 25," generated a tsunami of feedback, the overwhelming majority of it negative. But the implications of the rapidly increasing rate of change in technology are much broader.
They thrive, you thrive: Millennials are driven to connect, collaborate, and create, and can be some of your company's best assets for innovation. But many are averse to working for large corporations--and many companies, in turn, don't know how to work with them.
The only brands that survive will be the ones that are successful in marketing to Generation Y--too bad the agencies, the media, and the client organizations are all run by baby boomers who don't seem to get it (yet).
Gen Y is always on the go, so how can your company retain these young and talented team members? Use these 5 tips to avoid turnover and motivate your top Millennial employees.
New research from Pew highlights the high civic enthusiasm of social media users. When the scramble for Facebook fans is exhausted, the study suggests, LinkedIn could become the new political battleground.
Summit Series was a seriously impressive event. White House appointees co-mingle with A-list celebrities and starry-eyed young entrepreneurs, all in the pursuit of solving perennial social and economic issues. Since my first day, I’ve seen some lesson-worthy actions characteristic of Generation Y:
