Gear | Fast Company

Fast Talk: Apple in Their Eyes

BY Jennifer VilagaWed Dec 19, 2007 at 7:54 AM

Digital-audio players weren't exactly virgin territory when Apple entered the fray in 2001. But the iPod -- with its sublime design, intuitive usability, and unparalleled cool quotient -- set a new standard by which all other MP3 players would be judged. Four rivals talk about designing their answer to an icon.READ»

DESIGN IN BUSINESS | 9 comments

Faster Talk: Apple in Their Eyes

BY Jennifer VilagaWed Dec 19, 2007 at 7:54 AM

Digital-audio players weren't exactly virgin territory when Apple entered the fray in 2001. But the iPod -- with its sublime design, intuitive usability, and unparalleled cool quotient -- set a new standard by which all other MP3 players would be judged. Expanding on the feature that ran in the magazine, six rivals talk about designing their answer to an icon.READ»

GEAR | Comment

Hot Wheels

BY Ryan UnderwoodWed Dec 19, 2007 at 7:52 AM

How do you get a soccer mom to shell out $749 for a stroller? Design it so it'll grow right along with junior. Dad will think it's cool, too.READ»

GEAR | Comment

It's a Pen! It's a High-lighter! It's Sorta Cool!

BY Magnus HoijWed Dec 19, 2007 at 7:48 AM

A pen in your hand is worth two in your bag.READ»

CUSTOMER SERVICE | Comment

Listen Like a Rock Star

BY Melissa KornWed Dec 19, 2007 at 7:48 AM

Custom-made, personalized ear phones make listening to music a life-altering experience.READ»

GEAR | Comment

A Jolt from the Past

BY Alison OverholtWed Dec 19, 2007 at 7:44 AM

Don't let a lack of energy gum up the works. Jolt's caffeinated gum can help you chew more than you bite off.READ»

GEAR | Comment

The Stuff of Athens

BY Jennifer EstyWed Dec 19, 2007 at 7:44 AM

New tech-powered gear brings out the Olympic athlete in all of us.READ»

GEAR | 2 comments

You're Playing with My Mind!

BY Ian WylieWed Dec 19, 2007 at 12:51 AM

In Mindball, a new game powered by brain waves, calm is the ultimate weapon.READ»

GEAR | Comment

The World Is <em>Their</em> R&D Lab

BY Jena McGregorWed Dec 19, 2007 at 12:50 AM

Innovation middlemen try to put inventors and businesses together. It's a way for companies to find great ideas outside their own R&D labs.READ»

GEAR | Comment

The iPod Comes Home

BY Dean MarkadakisWed Dec 19, 2007 at 12:48 AM

Does the new mini make your old iPod seem like a clunker? Turn it into your home stereo. Here's what you'll need.READ»

Sponsored Links