Would you use less energy if you won money for using the least? For these college students, the answer was an emphatic yes, and the lengths they went to were extraordinary.READ MORE›
He was the cofounder of Quattro wireless and helped launch Apple's iAd. Now Lars Albright, CEO of SessionM, has a new trick to stop you from ignoring ads in mobile devices: You'll be playing along.READ MORE›
Instead of spending money to buy a fake online cow, players of WeTopia advance by buying a real cow for real farmers in the developing world.READ MORE›
In the high-stakes corporate tort system, an elite squad of legal eagles handle lawsuits dealing with "World of Warcraft," "FarmVille," and others in the big business of video games. These are their stories.READ MORE›
As the Web outside of Facebook continues to become more social, the problem is being compounded with the advent and growing popularity of game mechanics. READ MORE›
Have a business near a concert or sports venue? Wouldn't you like a way to reach that local, hungry, primed-to-spend crowd just as their tummies start to grumble? Here's a site and an app for you.READ MORE›
It's not quite the hunt for Osama Bin Laden, but 1,000 military and civilian players could help the Navy--and presumably its elite SEAL teams--figure out tactics for fighting off maritime terrorists and securing the Horn of Africa.READ MORE›
A series of new video games for kids with cystic fibrosis not only helps them stick to treatment regimens, but also significantly improves breathing performance. Gamification to the rescue!READ MORE›
Five thousand teenagers can't be wrong: MIT has created a compelling new game to teach kids about science, and it's way more fun than chem lab.READ MORE›
As the world of video games continues to evolve, so too should our expectations of how games will positively influence how we work, learn, and live, both online and offline.READ MORE›
The President of Sony Computer Entertainment America talks with Fast Company about the relative value of games and gaming systems, how games help reach consumers, and what it's like to work for PlayStation. READ MORE›
"Gamification" -- the idea that digitally attaching points, levels, and instant feedback to un-fun activities will magically make them more engaging -- may have already jumped the shark, but that hasn't stopped the trend from growing. ...READ MORE›
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