Advertising is always big business at the Super Bowl. Now companies like GM are working with Facebook, Twitter, iPhones, and Androids to make it even bigger.READ»
A Swedish campaign, part of the Pepsi Refresh Project, fits visually impaired soccer players with sense-enhancing technology that creators hope will have off-pitch applications.READ»
As you seek to realize your fullest potential, never forget that we are all aiming at moving targets. Don’t let the past or even the present mislead you into taking a losing shot. Projecting your mind’s eye into the future when aiming your company or career will allow you to hit that bull's eye you desire.READ»
In the latest installment of the Butterfly Effect, we look at what might happen if interest in soccer continues to grow: TV deals, a World Cup victory, and the American Dirk Nowitzki.READ»
We're still savoring Green Bay's victory in Super Bowl XLV over the Pittsburgh Steelers (sorry Steeler fans). So we're pretty thrilled to bring you today's infographic of the day, a stunning new poster by Chartball which summarizes ...READ»
Companies can benefit by thinking about how NFL coaches prepare their teams. Many companies think of the launch as the moment when they tell the world about their new product, the equivalent of a Sunday afternoon football game. Except in business, success is based on hitting sales targets and not scoring points. READ»
We are in love with the image of an athlete who guides his team to victory against bigger, faster, and more skilled opponents. This hero story took a hit when Jay Cutler, quarterback of the Chicago Bears, allowed himself to be taken out of the NFC championship game.READ»
America loves its college football, even if we'd like to throw a gazillion penalty flags at the Bowl Championship Series. Here's a look at the business of the BCS, bowl season, and college football, by the numbers.READ»
The National Football League and ESPN have reportedly finalized a deal extending their media rights agreement. The yearly licensing contract matches Facebook's entire income. Will fans be the biggest losers?READ»
It used to be essentially impossible for a congressional candidate in one state to raise money from potential supporters in other states in any kind of cost-effective way. With Google AdWords and Facebook, everything changes.READ»
Thought the World Cup had shown soccer's bosses that the sport needs to move with the times? Not according to Michel Platini, the head of UEFA and likely next head of FIFA.READ»
The Cincinnati Bengals wide receiver and social media guru attempts to explain his obsession with the 140-character format, and shares thoughts on social media and influence -- often in 140 characters or less.READ»
Some people (Sepp Blatter, raise your hand) are not particularly enamored of the idea of soccer embracing technology, but one country is focusing on this for its bid for the 2022 World Cup. Japan, which hosted the tournament alongside ...READ»
With the world riveted on South Africa and soccer for a few more days, there's no better time to reveal a new concept that uses a stadium to bring safe water to the region's residents. South Africa will be home to the first ...READ»
