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Food Miracles

Culinology: Behind Frito-Lay's Zesty, Tangy, Fiery Innovations

"Consumers have a lot of curiosity about our products," says Cathy Dial, head of consumer affairs at Frito-Lay. "They want to know where we get the ideas for our flavors." With flavors that range from zesty taco and fiery habanero, ...READ»