FastCompany RSS

famosunapkin.com

How To Escape PR Hell

With 2,000 press releases distributed every day, there’s never been a better time for great PR or a worse time for bad PR. Brand identity expert David Brier teams up with cartoonist Tom Fishburne to expose why PR has gotten such a bad name--and what you can do to avoid it.READ»

An Infographic For Spielberg's Super 8 Movie

Few things go as well together as Summer, Spielberg and Sci-fi. A new infographic sheds light on what's looking to be a killer cinematic experience.READ»

MNAMA   |  Comment

What's Killing Your Brand (and how to kill it before it kills you)

At this year's American Marketing Association, brand identity expert David Brier premiered this brand new presentation in Minneapolis. Here is the presentation for anyone who missed this milestone event.READ»

The Controversial Brand

Have Netflix, Apple, and Blockbuster taught us anything? Brand identity expert David Brier sheds light on the "new ideas" in branding that are designed to shock, awaken, and worst of all mislead the industry. READ»

BRAND   |  Comment

Why Clichés are Death in Branding

What role does complacency have in achieving a me-too brand? READ»

BRAND   |  Comment

Is a Brand Like Air?

A brand is more like air than meets the eye.READ»

BRAND   |  Comment

Why idsgn.org is the Best Design Site on the Web

A new blog on design is showing how complacent and lazy everyone became, and the excitement they're building is leaving all others in the dust.READ»

BRAND   |  Comment

Can Design be Music to the Eyes as well as the Ears?

Can a Grammy award winning cellist and an award-winning designer make music together? They're making gold.READ»

BRAND   |  Comment

Henry Kissinger had a Point

In business today, there's too much focus on what is bad, what is threatening, who did what to whom. Imagination and innovation are our greatest weapons. Lack of using them is the only thing strong enough to stop any of us from achieving our goals. Factually, we can each get more done in less time if we simply take note on establishing WHERE we are going.READ»