Twitter is experiencing growing pains. Last week, the company said it would integrate Promoted Tweets into user Twitter streams, placing them at the top of one's timeline. Here's expert opinion on how or if the once-breezy service can follow in the footsteps of ubiquitous ad machine Facebook.READ»
That Kevin Systrom would be involved with one of the most buzzed-about social networks today is perhaps unsurprising. His career pre-Instagram foreshadowed his success: interactions with Facebook founders long before Facebook was Facebook; an internship at Twitter before Twitter was Twitter. But he left it all behind to start Instagram.READ»
Twitter's Promoted Trends were launched in June as an advertising opportunity for brands and revenue opportunity for Twitter. At the Web 2.0 Summit Wednesday, co-founder Ev Williams said Promoted Trends increases the amount of conversation around a topic by 3-6 times. READ»
Twitter founder Evan Williams relinquished his position as CEO on Monday to Dick Costolo, the company's COO. We've already examined Ev's reasons for stepping down, but one mystery remains: who is this Dick?READ»
Is this the season to change exec teams? On the same day Skype announced a new CEO, Twitter has revealed its own reshuffle at the top, with COO Dick Costolo now assuming duties as CEO, replacing founder Ev Williams.READ»
Twitter, the darling of social networks, finally announced plans this month to make money on its 130 million (and growing) users. With the vision mapped, it's now about execution. That humdrum blocking and tackling required to ...READ»
Twitter is apparently due to bring an end to years of speculation about its money-earning plans by announcing an advertising platform today. Here's our guess, before the news presumably hits this afternoon, on how Twitter Ads should ...READ»
We've heard suggestions like it before, but apparently Microsoft is now very close to securing a connection to Twitter's digital data stream to get live Tweet search powers into Bing. Google's execs will surely be foaming at the mouth ...READ»
