In competitive sports, you are typically matched up with opponents based on age, size, and weight. Most of the time, these matchups are fair (or close enough), but occasionally you are matched up against someone twice your size and experience. Life’s not fair sometimes. And yes, this is exactly like the startup world.
As I wrote earlier, design’s decisive turn away from old business to the new startup model may be one of those rare inflection points that determines historic trajectories. It comes at a moment when there is enormous dissatisfaction across political ideologies with the crony capitalism of large corporations and a surge of support for new business entrepreneurs.
Doing a startup is really hard. No one in their right mind would consider doing two startups in parallel, would they? And yet that's what going international is: A second startup inside your first one. And like any startup, it needs people and money to succeed.