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ATTITUDES   |  Comment

(UN)PROFESSIONAL SERVICE IMPACTS YOUR BRAND

  Last week my Internet connection was not working, so I called the helpdesk of my ISP (internet service provider).  This ISP has a brand image of providing high quality services and they are #1 in customer ...READ»

ATTITUDES   |  Comment

(UN)PROFESSIONAL SERVICE IMPACTS YOUR BRAND

  Last week my Internet connection was not working, so I called the helpdesk of my ISP (internet service provider).  This ISP has a brand image of providing high quality services and they are #1 in customer ...READ»

ATTITUDES   |  Comment

INNOVATION AND CONTINUOUS LEARNING ARE INSEPARABLE

The enormous amount of change requires an almost equal speed in learning. Changes are in so many areas like new technologies, new government guidelines, global markets or social media/networking. Also it is crucial to not only ...READ»

ATTITUDES   |  Comment

HOW STIMULATE IDEAS

  In earlier posts I did mention the importance of using your own employees as a valuable source of new ideas. They can for instance come up with ideas for new offerings based upon changed customer needs, and also ideas ...READ»

IF YOU REALLY WANT TO CHANGE AND/OR INNOVATE

  It was Anthony Robbins who said that people would only change through pleasure or through pain. Pain is the strongest trigger of these two. This is the case at the personal as well as on the organizational ...READ»

ATTITUDES   |  Comment

IF YOU REALLY WANT TO CHANGE AND/OR INNOVATE

  It was Anthony Robbins who said that people would only change through pleasure or through pain. Pain is the strongest trigger of these two. This is the case at the personal as well as on the organizational ...READ»

Kenan Samms
BRANDING   |  1 comment

Since When Are Employees Not Storytellers?

You racked up meeting after meeting. The decision is in. Your team decides they need a video to help launch a new product. Now it’s movie time, right?Wait a minute– have you thought about who is going to tell your story? Who is ...READ»

ATTITUDES   |  Comment

A CREATIVE WAY TO ENGAGE YOUR OWN EMPLOYEES: “INCROWDSOURCING”

  More and more organizations are looking outside for solutions to some of the challenges that they are facing. That is an excellent way of getting in touch with experts, who are  the frontrunners in ...READ»

Kenan Samms

Can You Prevent Frozen On-Camera Interviews? Try The Defrosting Technique

It’s bound to happen. It’s just a matter of time. Imagine you are about to interview someone for your company’s video.They enter the room. Your interview guest sits in their chair. You sit in yours. The camera rolls. You fire ...READ»

ATTITUDES   |  Comment

WHAT CAN AMAZON AND ZAPPOS LEARN FROM EACH OTHER?

 There is already a lot written about what will happen to the culture of Zappos. Will it remain separate, will it be integrated or will it be the ‘norm’ also for Amazon? I don’t know what will ...READ»

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