At Asana, the collaboration software startup from Facebook cofounder Dustin Moskovitz and Justin Rosenstein, the culture is designed to be "transparent 'til it hurts." Here's how to replicate it for pain-free productivity.
Facebook cofounder Dustin Moskovitz takes his "underestimated secret sauce" from his Zuck days and teams up with Google and Facebook alum Justin Rosenstein to solve one of business' biggest problems: lost productivity.
They were doing just fine before, but Facebook's biggest minority owners are about to be catapulted into a far more elite bracket. Dustin Moskovitz, modestly, seems set to keep going as usual, building products that help the rest of us boost our productivity.